These are the 5 best Social Media Platforms to use to Grow a Business by the numbers. In this post, I describe the Top 5 Social Media sites for marketing and growing your business and brand in 2021 and beyond!
The 5 Best Social Media Platforms to use to Grow a Business are:
# ! – Facebook – 2.23 billion Users Each Month
Facebook is the biggest and baddest social media site around, with more than two billion people now using it every single month. That’s almost a third of the world’s population… HUGE! There are also now more than 65 million businesses using Facebook Pages and also more than six million advertisers that are now actively promoting their products and/or business on Facebook. Facebook advertising has became a monster! So this then makes it a no-brainer bet if you want to build either yourself and/or your business brands presence on social media.
Facebook Ads are truly a very powerful way to boost your business to your potential audience. It allows you to customize your demographics, even do look-a-like ads that target customers that look like the ones that have purchased from you, video ads and so much more. They have so much data on so many topics that any business can use it to run a marketing campaign.
The 5 Best Social Media Sites to Build a Business Brand
YouTube – 1.9 billion Users Each Month
YouTube is the world’s largest video-sharing platform where users watch more than a billion total hours of videos each and every day. On top of that it is owned by Google and after its sister company it is also the worlds second largest search engine as well!! To get started on YouTube all you need is a Google email account! Then you can create a YouTube channel for your brand where you can then upload videos for potential subscribers to view, like, comment, and share. The goal being to grow your following and in turn get more, traffic, leads and conversions for your business. YouTube ads are also a very powerful as well as financially viable ways to market and advertise your business!
Instagram – Over 1 billion Users Each Month
Instagram is basically a photo and video sharing social media app. It allows you to share a very wide range of content such as photos, videos, stories, and live videos. It has also recently has launched IGTV for the sharing of longer-form videos. Most of their demographics are between 18-35 as well as having more Female users, however, you will also occasionally find a baby boomer or two on there as well!. Instagram started out the way Facebook did with just personal profiles but has now grown into a huge business platform for all industries. Influencer marketing has also grown over the years that has helped many businesses. Advertising is part of Facebook so once you are running your business ads via Facebook can also get them shown on Instagram.
Twitter – 335 million Users Each Month
Twitter is a social media site for news, entertainment, sports, politics, and more. So what is it that makes Twitter different from most other social media sites? Basically, it has a strong emphasis on sharing real-time information — things that are happening in the now!! Twitter has tweets and they are limited in the amount of characters you can use. They now allow up to 280 characters in a tweet, but this is still far less than most social media sites allow.
Twitter can be and is also often used as a customer service channel. If your business has a service desk or CSR, you might want to consider using Twitter.
Social Media can build your brand through FREE or Paid Traffic!
LinkedIn – 294 million Users Each Month !
LinkedIn has become so much more than just a resume and job search site. It has become the be all of professional social media site! It is very often where industry experts share content, network with one another, and even build their personal brand. It has also become a place for businesses to establish their thought leadership and authority in their industry as well as also attract talent to their company.